Engaging in Hyperlocal Delivery to Grow Your Grocery Business_ Here Are Some Best Practices to Follow

• A hyperlocal delivery service helps in increasing customer satisfaction and also boosts your business image. 
• Proper sanitisation, employee training, tie-ups with reliable delivery partners etc. can enhance the hyperlocal delivery experience for your customers.  
• Zadinga provides a safe and reliable delivery experience through our hyperlocal delivery partners, Dunzo.

Have you recently added a hyperlocal delivery model to your online retail store? Congratulations on making an important decision to grow your business! 

A hyperlocal delivery service gives your busy customers delivery at their doorstep without them having to step out of their homes. At the same time, it also boosts your business image.

But if you are new to the concept of hyperlocal delivery, there are some best practices you need to keep in mind when implementing it. Let’s find out more in this article.

Here are seven ways in which you can maximise your gains from the hyperlocal delivery model. 

Before you send out items through hyperlocal delivery for your customers, remember to sanitise the products.

Sanitising your shop at fixed intervals throughout the day is also essential. This is because the virus spreads through contact, and it could be risky if items are not disinfected before sending. 

This hyperlocal delivery practice of sanitising your shop, warehouse and products before they are shipped to customers can ensure that you keep your customers safe from an outbreak.

Employees, both new and experienced, must be trained in the latest Standard Operating Procedure (SOP) on sanitisation methods.

In addition, they also need to be trained on how to package grocery products and transport them before sending them through the hyperlocal delivery service. 

For instance, liquid and perishable grocery items must be wrapped in proper packaging before dispatch.

This can ensure that the hyperlocal delivery executive will not face any issues when delivering the products on the journey.

Employees must also be trained in wearing masks, gloves and taking wise sanitary precautions when getting the items ready to ship.

Some items in your kirana grocery store, such as fruits, vegetables, milk supplies and other daily needs, must be delivered instantly to ensure their freshness. 

You can tie up with a reliable hyperlocal delivery service to deliver the products to your customers in a short period.

A good delivery service can ensure that items reach your customer’s doorstep quickly and without hassle.

When scheduling a grocery pickup with your delivery partner, ensure that the invoice is printed and kept ready for the delivery executive to take.

So when the delivery executive arrives, all they have to do is pick up the invoice directly, tally the products and go on with the delivery. 

Even if you have several orders in a single day, the hyperlocal delivery agent will be able to complete them quickly if you keep the bills and items ready without having to make him wait.

Double-checking the ready invoice can cut down any issues in product-related errors, returns and cancellations.

As a kirana shop owner, you would know that managing stock levels is an integral part of online grocery shopping and delivery.

Also known as inventory management, this process analyses the items being sold the most and tells you when to stock them at the right time. 

You also get to know which items are sold in fewer quantities and that they may need to be stocked only when a customer specially requests for them.

This can ensure that grocery store products that are not selling regularly do not take space in your warehouse and inventory. 

Also, most grocery items have an expiry date. Therefore, you will need to dispose of them if they are not selling well or on time.

Conducting regular audits through your inventory management system can allow you to keep a close watch on how many goods you have in your warehouse and retail store.

You may want your customers to know about your partnership with a reliable delivery partner to perform hyperlocal delivery services for your customers.

Market your hyperlocal delivery service tie-up through Facebook and Instagram, customer emails, and notifications. 

Similarly, you can also print flyers and posters and distribute them to your neighbourhood customers.

Marketing your hyperlocal delivery service is important as it makes your customers aware that they can now receive deliveries at their doorstep from a well-known hyperlocal delivery service. 

Also, it boosts your brand image among your customers when you showcase that you have partnered with a reliable delivery partner.

Even though you may have a single kirana outlet or grocery store, having a simple online website can help you make more sales and schedule orders smartly.

An e-commerce site will tell your customers that your business is online, and they can now directly order from your website. 

Having an online store cuts down manual efforts and ensures you can get more work done in a short timeframe.

Besides, since more and more customers are ordering online, your online site will make it much more convenient for them to order from the comfort of their home.

Until recently, online grocery store shopping from local kiranas and grocery stores was unheard of.

But today, if you want to be the first choice of your neighbourhood customers’ retail requirements, you need to provide an efficient hyperlocal delivery service to them.

Look into the above-mentioned best practices to make sure you give a smooth and hassle-free hyperlocal delivery service.

Zadinga’s one-stop shop management app has partnered with Dunzo to provide your customers with efficient and quick hyperlocal deliveries. If you’re looking for a safe and ready-to-use delivery experience, it’s time to get in touch with Zadinga today.